Hi friends, I make this video to explain How you can become Rich Without Running Away From Africa. [Read more…]
Hi friends, I make this video about how to start a business in Nigeria [Read more…]
1.Planning-You have already planned to fail when you don’t plan at all. Planning is what gives clarity of direction. There are many roads that leads to the market. And I’m not talking about the modern market which has few gates that leads to it but a traditional market where everywhere leads to it.If you don’t plan your entry point into it which could be based on how near what you want to buy is , you’ll end up wandering in the whole market. Even what you have to buy must have been planned before going there. It can be confusing not knowing what to buy and yet knowing that you went to the market to buy something. Planning gives order ,direction and measurement to what must be done. When your journey is planned you have already made half of the journey and the rest is a smooth right .Don’t only plan , do a good and thorough planning. Plan your time, your resources and your nife ( nife is life in a typical Nigerian warri woman’s tongue).
2. Discipline– I have an adage that I value much it reads ” the race is against yourself to be what you ought to be” . We must be saved from ourselves to really make significant impact .The sport stars you see today had to be very disciplined at a point in their lives to be where they are now.They have had to subject their bodies to strenuous exercises, obey rules and their coaches. Discipline comes with self denial to a large extent. You make profit in business and you start jumping around town spending it, the business will soon crash if there is no discipline in reinvesting your profit into it. Must be disciplined in paying your bills to avoid government interferences.Discipline is the backbone of any venture in life.Be serious about your moves. Be serious about your business so that your team,stakeholders and your customers will be serious in their dealings with you.
3. Sacrifice– A hen physically loses weight while sitting on her eggs resulting from decreased feeding. Success in business cost what it cost. You’ll pay for your business growth and progress .What is sacrifice? It is going beyond what is required of you. There are parties you’ll ignore. Clothes you’ll refuse to buy all because you want to reach your goals. A farmer who plants some corn seeds only sacrifice in order to reap a large harvest of corn. Sacrifice is one of the hardest but fastest way to reach your goals.
4. Taking Risk – You probably have read “it is a risk not to be risky ” .If you are not taking risk then you are very risky you should be avoided. Risk are decisions taken in which the outcome can be favorable or unfortunate. When a risk is successful it can be a major milestone. You are advised to take risk but it’s not every risk that is what taking .Take measurable risk. Don’t take risk that you can’t afford.If the battle is bigger than the spoil of battle you had better drop the battle.
5.Patience – If you are not patient you can’t make anything. There are people who can’t be patient to watch a business succeed in 4 years time but are willing to work a job for 44 years. Every good thing takes time. Taking short cuts to get a hit in business will only cut the business short . You need patience to reap your sacrifices. You need patience to persevere . A hen sits on her eggs for 21 days ,patiently waiting and even if they don’t hatch she will still lay eggs again.
6. Sensitivity and Discernment– Not all business offers are worth your consideration. Be smart enough to pick the real and drop the counterfeit. I can tell a dubious business or moves from afar. Sensitivity and discernment looks somewhat similar. Sensitivity is to detect and perceive while discernment is to recognize what is what after much deep thinking.
7. Purpose– Purpose is what determines how you plan and which direction to go. That one purpose is broken down into objectives or missions and goals, that’s why there are many department within an organization. All are gearing towards one purpose .Help your team to maintain focus at all time. Without purpose people aimlessly do things. They don’t know what to expect from their engagements .Define your business purpose and let your team understand it.It will help you as the team leader to pass down quality directions as needed. Purpose is what determines how you plan, the kind of risk you’ll take and the kind of directions to give.Purpose is what empowers you to be disciplined.
Partnership is the act of pairing up with another person or company who has some leverage or features to offer that you don’t have but need for profiting. Partnership as always been there , when you employed your team ,you employed them to partner with you. They came to offer you their skills and time which you can’t give your business . They partner with you for the amount of productivity you want and you in turn pay them .
Partnership looks like trade by barter kind of operation.You bring what you have to get what you need from somebody who has it.
How did Facebook reach it first $100 million mark in revenue? In 2006, Mark Zuckerberg and his team were more focused on coding Facebook than growing revenue. Mark hired Dan Rose from Jeff Bezo’s Amazon.com as VP of Business Development to help grow revenue.
Dan had learned from Jeff Bezos that one big partnership can make all the difference to revenues. He watched Myspace how the started doing big deals in a grand style of it’s new Deal Maker Owner, Rupert Murdoch.
The problem was, Facebook was growing but was not as big or as established as Myspace so its marketing partnerships were still small. Within a month of Dan joining Facebook, in August 2006 , everything changed. Myspace announced a $900 million deal with Google. Myspace had the traffic and Google had the ad network.
It was a perfect partnership where Google would manage Myspace’s ads and that deal single-handedly made Myspace profitable.
Dan Rose asked ” who has the most to lose from this deal” ? The answer was Bill Gates’ Microsoft MSN ad network, which had lost out to their arch rival Google. Dan jumped on the phone to call Microsoft and asked them if they wanted a similar deal with Facebook. Microsoft’s answer? ” Okey, we’all be down there tomorrow to iron it out.” That one deal , wrapped up 24 hours later, doubled Facebook’s revenues in 2006 from a forecast $22million to over $40million .
The year after, the Microsoft deal was worth over $100 million in revenue to Facebook. You see what partnership can do? Go out and get what you need to get your business growing .”if opportunity doesn’t knock, build a door” .
Importance of Business Partnership
1. Partnership engenders business survivability – Many platforms and businesses would have collapsed if not for the partnership deals that came along the way. The likes of Facebook , Google and Yahoo would have become history if not for partnering with the best of talents and skills. Your business survivability depends on partnership to a large extent .Some top companies partner with celebrities in order to turn their fans into their customers. They hire the best in the field to perfect their products or services. That’s partnership .This operation result in business survival and thriving .Don’t downplay partnership in your dealings because it’s the life wire of business .
2.Partnership is the gateway to business growth -Business growth is achieved by the combined effort of a team in a company. Team in terms of the whole body of people from the top to the bottom working together in a company .Every body from the CEO to the gateman , all are partnering with the company’s owner or shareholders to make the company what it should be and how it should grow. Business growth is not the result of the business itself, but the combined effort of the people behind it. An object remains in a state of rest until a force acts on it before it can gain motion.So is business.Business can’t operate itself and can’t grow itslef .Even automated businesses needs people to set it in motion. People bring concepts, systems, method and strategies to bring about growth. It is in partnering with such people and companies we experience business growth.
3.Partnership increases revenue– From the story of Facebook, we can see how their revenue doubled because of partnership. They have the social media ( traffic) while Microsoft owns the ads network.But both of them wouldn’t have experienced growth in revenue if they hadn’t combine forces. If you want your revenue to skyrocket , leverage on partnership .You can be a manufacturer but a company out there is good or expert in marketing products, when you join forces , the revenue only your company couldn’t have grown in 5 years can be reached in just a year. That’s the power of partnership.” If opportunity doesn’t knock, you had better build a door”.
Welcome ABC friend,
Today we want to share an inspiring story of a 65 years old man with you, a man, who as at the time his mates were planning how to start living on government, he had a better plan.
Many people die living on pension.
It is tough for the old people who have no financial support of any kind. Some have been neglected by their children. Many can no longer be employed. Some don’t have any means of livelihood, not even pension.
I feel sorry seeing some old people around a premises trying to get their pension out.
It is a cold world.
Well, if you are old and it seems you are tired of trying again, let this story inspire you to be who you were meant to be again.
Colonel Sanders was the founder of Kentucky Fried Chicken ( KFC). His whole life before founding KFC made him look like an epitome of failure.
At age 5 his Father died of fever . Sanders’ mother obtained work in a tomato cannery ,and he was required to look after and cook for his siblings .
By age seven , he was skilled with bread and vegetables, and improving with meat. The children foraged for food while their mother was away for days at a time for work.
When he was 10 , he began to work as a farmhand for local farmers.
In 1902, Sanders’ mother remarried. Sanders had a bad relationship with his stepfather.
In 1903, he dropped out of school and went to live and work on a nearby farm. At age 13 , he left home by himself.
At age 17 he had already lost four jobs.
He got married at 18 to Josephine King and they had a son who died from infected tonsils and two daughters. He then found work as a fireman on the Illinois Central Railroad
He then moved with his family to Tennessee. Sanders lost his job at Illinois after brawling with a colleague.
Sanders moved again to work for the Rock Island Railroad while Josephine and the children went to live with her parents.
After a while, Sanders began to practice law in Little Rock, which he did for three years, earning enough in fees for his family to move in with him. His legal career ended after a courtroom showdown with his own client.
He joined the army and wasted out there.
A lot of failure, you will say, but Sanders would not give up yet.
He became an insurance sales man and failed again. He was fired for insubordination.
He moved to Louisville and got a sales job with Mutual Benefit Life of New Jersey.
In 1920,Sanders established a ferry boat on the Ohio River between Jeffersonville and Louisville. He canvassed for funding , becoming a minority shareholder himself, and was appointed secretary of the company . The ferry was an instant success.
Sanders cashed in his ferry boat company shares for $22,000 and used the money to establish a company manufacturing acetylene lamps. The business failed after Delco introduced an electric lamp that they sold on credit.
Sanders moved to Kentucky to work as a salesman for the Michelin Tire Company. He lost his job in 1924 when the company closed their manufacturing plant. In 1924, by chance, he met the general manager of Standard Oil of Kentucky who asked him to run a service station in Nicholasville. In 1930, the station closed as a result of the Great Depression .
He became a cook and dishwasher in a small cafe. He later ran cafeterias for the government at an ordinance works in Tennessee, followed by a job as assistant cafeteria manager in Oak Ridge , Tennessee.
At age 65 he retired.
On the 1st day of retirement he received a cheque from the government for $105. He felt that the government was saying he couldn’t provide for himself. He decided to commit suicide.
It wasn’t worth living anymore; he had failed so much.
He sat under a tree writing his will, but instead, he wrote what he would have accomplished with his life. He realized there was so much more that he hadn’t done. There was one thing he could do better than anyone he knew.
And that was how to cook.
So he borrowed $87 against his cheque and bought and fried up some chicken using his recipe, and went door to door to sell them to his neighbours in Kentucky.
At age 88 Colonel Sanders, founder of KFC empire was a billionaire .
KFC was one of the first fast food chains to expand internationally, opening outlets in Canada and later in England , Mexico and Jamaica.
By the time of Sanders death at 90 , there were an estimated 6,000 KFC outlets in 48 countries worldwide , with $2billion of sales annually.
Sanders remains the official face of KFC and appears on its logo.
Inspired by this story?
It is never too late to be what you ought to have become.
Get to work.
Dream tthat dream.
You’re not too old yet.
Start that business!
Today we have bosses and not leaders. We have people who set up businesses so as to lord it over people. Some people went into business for ego display.We even have people who love their customers that their team.
Team care is very essential to customer care. Treat your team as you want your team to treat your customers. Treat your team like a piece of trash they will in turn treat you,your business and your customers like a nobody. This is what happens when a boss in quote treats his/her team like they are nobody. The team gives I don’t care attitude to the boss and his/her business.
They think they are doing people favor when they work under them. They are there to offer you service and get paid for it. You can’t because you pay them salaries make them feel they owe you their lives or that you are the means of their survival. They are working with you to make your business progress and thrive.
Working for and working with means a leader working together with a team to achieve something. Working for you means you don’t have any input in a work you give somebody to do. The first one gives no room for anyone to be bossy while the second one has no right to even come near being bossy. But people confuse the two and make people’s live miserable. People bosses others off their self esteem. Nobody has the right to make anyone look inferior. It is a crime to attack somebody’s dignity and self esteem. Bossing as never been good but leading as always pave the way to organizational development and business growth.
A team can be defined as a group of people who work together to achieve a definite chief aim. Treating your team well is a gateway to exciting experiences in business.
Three Areas of Caring for your Team
1.Resources – Give your team the tools they need and get out of their way. Like a chef, a team wants all the ingredients needed to accomplish a task. When they are deprived of those tools be it money or machinery, they will not be productive . You will cripple their enthusiasm and creativity. Don’t make your team suffer before resources they need to carry out what you have assigned to them. It it is money , give them enough. You only kill their moral when they are accused of mismanagement when obviously it is not so. Instructions are resources too.Directions are resources too and guidance. Don’t deprive them of these things . Their happiness is your peace of mind and success. Care for them by providing for their needs per time to achieve the set goals. Don’t kill their energy and passion. Give them all they need for creativity and productivity.
2. Be Patient with them – Patience is the key to know your team more deeply. Patience allows you to be able to tolerate peoples weaknesses .Patience they say bears a richer virtue .Your team will come to respect you for your patience in handling them.Some people can be very difficult but patience will enable to handle them in a right way and still get the best of their input. When you are impatient in your dealings they may turn bad by Intentionally trying you out.They will get use to your anger and shouting then prepare to give you back in return someday or they’ll just make the whole of your being around them miserable from time to time. Don’t transfer aggression to them in any way. Your customers comes to blame you, don’t directly turn it to your team making it their fault. Customers are always right but what about your team? Their care should come first before the customer’s’ care. Take the blame for your team , don’t put it on them. If they have to get the blame you can as well do it in the midst of praising them. Let your criticism be sandwiched with praises.
3. Salary – please note that people don’t come to work because they have great skills they want to show, they come to work in order to to be paid. A lot of wickedness is happening today in the business world where they don’t even pay workers at all. How will they pay their bills. I watched a program on the TV where someone was lecturing top professional on business management. He was having a nice time until a group of people with a megaphone disrupted the program protesting and shouting ” pay us our salary of 2 or 3 month”. It was a live program and I wonder whats the teaching for when you can’t even pay your own worker. No matter how people love you or your business don’t mess with their payment and don’t delay it.The worker is always worthy of his/her wages. Pay them when it’s due.
Selling your business is one of the best and most profitable business you can engage in. It’s highly lucrative. The most lucrative product you can sell in business is the business itself. Here are 5 sold out companies,get inspired.
Microsoft bought LinkedIn for $26 billion last week. LinkedIn is a professional networking social site which has 433 million members in it .I’m one of those 433 million users. Don’t think I was sold too . The thing is when they buy such network ,they buy the team too for a while in order to keep it going for the main time but the painful part is, they buy the users too and you don’t get to share in the money.Sigh.Anyway ,Reid Hoffman began on this journey since 1993. He worked with Apple to build world which did not succeed. He went ahead to build his own social site called socialnet in 1997 which was a dating site .He failed again . Reid joined PayPal in 2000. His job was to look after external relationships for them.He left PayPal to launch LinkedIn after PayPal was sold to eBay. He worked for 2 years at PayPal. The goal of the site was to build World’s No.1 professional networking site. LinkedIn was sold to Microsoft after 13 years of its reign for $26 billion.
Facebook bought instagram for $1billion .Instagram was launched in 2010 by Kevin Systrom and Mike Krieger.Kevin loved photography and had this idea of a photo sharing site even before Facebook launched. Instead of launching his passion, he chose to work with people in that field to learn more.First as an intern at Odeo with Evans Williams who launched Twitter. Worked at Google before launching his own photo sharing site.With just 9 team,Instagram was sold to Facebook for $1 billion.
Facebook purchased whatsapp for $19 billion. Founded by a two jobless friends,Brian Action and Jan Koun.Brian met Jan while working at Ernst & Young as a security tester. Brian worked for Yahoo for 11 years. Jan is an immigrant from Ukraine. He is the inspiration behind WhatsApp. When he started working on it and was about quitting, Brian told him to not quit but try it out a few months more. Jan then persuaded Brian (38) jobless and still searching ,he had been rejected by Facebook and Twitter in his search.He persuaded Brian to work with him on that idea of creating a new messaging App ” WhatsApp”. In the first year, user growth boomed,revenue grew to $5,000 a month. They started charging $1 when users began growing too fast.Fours years later Facebook bought WhatsApp for $19billion .
Palmer Luckey (21) sold his 18 month old company,Oculus VR to Facebook for $2 billion .What inspired Palmer wasn’t the love of making virtual reality. It was his love for gaming. He wanted VR badly so at 16 , he took on different kind of odd jobs in order to buy it. ” My goal actually wasn’t to make something .I assumed there must be something out there that was really good that I could use for gaming . I started to collect them and bought a lot of them from government auctions and industry equipment liquidation sites and all kind of fun places. I took them apart , looked at how they worked, tried to learn what they do right, what they do wrong . Over time it became clear that the only way to make something that was really good would be to throw out the design book that everyone else had used and start from scratch”. He posted a video and fundraising campaign for a prototype on Kickstarter in August 2012 to raise $250,000. By September, he had raised $2,437,429… It was time to get serious, quit journalism college, and start a company . Oculus VR, bought by Facebook for $2billion.
Yahoo bought 17 year old Nick D’aloisio’s iPhone app, Summly for $30 million . The app has delivered over 90 million news summaries in four short month of it startup on his birthday 17th of November. Nick said ” I was 15 years old and I was revising for some kind of history exam. The problem was I was trying to find information that was useful to me .” Searching Google on his phone didn’t give him enough detail to know what was or wasn’t a useful link. So he put his own iPhone app together sold to Yahoo for $30million.
What is your business goal,what are the objectives of your business, what is the purpose of your business? .You can’t be doing jack and harry as business and expect to thrive. People don’t patronize confusion. Do you really understand what your business is all about or the niche you are serving ? .A jack of all trade is a servant of none. You are in business to serve a specific need of the people not all their needs.Overloaded people are not men/women of this one thing I do.They are so filled up with many ideas that they simply want to try out everything at the same time. They now wonder why everything they did turn out to be imperfect. All they come out with is half cooked egg. Overloaded people launches or operates overloaded businesses.
In business, it is important you focus on one major value that sets your business apart. If you are dealing in furniture, let whatever else or another product you would want to add be in line with the furniture sector. You are good in design and making furniture, don’t go and add shoe making to it as your product line they don’t match.
Another part of an overloaded business is a business having too many useless department in it operations.In some companies, you can’t really figure out what some department are contributing as value . Such situation leads to wasting of company’s resources and productivity of such company is undermined. If a part of our body system is not functioning properly ,the whole body feels the pain.Same with companies too.Why departments are created should always be remembered.Every part of a business must have the values they deliver to make the whole business a produce.A cleaner may not be bring in money, but he/she works to clean the business place.This in turn makes customers want to come again.
Creating a department or section that has nothing to do with your establishment will only create loopholes in your company’s finance and it will create disorder.
Three reasons why overloaded businesses fail
1.Unnecessary features– Starting out to create a business, people think that all their goodies will be useful to their customers at once. Customers would like to understand what they really need to buy so that they don’t get carried away by the noise of many features. Too much of everything isn’t good. When you give people a thing they need wrapped up in a bundle of what they have no need off, they will leave the whole thing to go to where they find what they need without confusion. Too much of features in a business confuse the whole purpose of what that business stands for. I like Google search. The home page is clean. It does not have multitude of other features. You go straight and type whatever you want to search with no side attraction. They give you focus. You go into that page with what you want to search still in your mind. Some website you just dabble into,it’s obvious by how much time you spend there due to confusion on the site . You go into some website or search engine forgetting why you came there because they messed it up with many unnecessary features. The current Yahoo CEO who first worked for Google made their search page what it is today cleaned and tidied up.She cleaned it up and allow people to maintain focus.One thing that gave Google acceptance and recognition is still their search engine. They done have a worthy rival in the search engine business and yes am aware they have multitude of other products .They didn’t try to fix all other products into that search page which is already successful. What can you learn from this? Keep your business simple that even a dummy will understand the value you are rendering .
2. Doing what you love and thinking people love it too – In business ,you don’t do what you love to do alone but what your customers would love to buy except you are your own customer.Love to meet demands of people in the mist of doing what you love.
3.Too many people on the team – No matter how much you love football,you must not choose a team that is more than eleven players or you mess the whole event up.Business should not be stuffed up with too many people who has same set of skills working on a product. You can’t allow that in a football pitch. You try to make all your team a striker with no keeper, no defender and attackers then you may not be allowed to play the second half of the match. You should be very selective ,choosing the best of different talents and skills to work on the many side of your products and services. Don’t for the love of employing people stuff your company up with set of same skills. They will mess your product up because they all want to show what they have on that product .They’ll end up messing it for your customers. If it’s to produce in mass it is understandable but be careful not too choose overloaded team.
In this part of the world we celebrate business ideas,such a business idea is launched not having the customers in mind but thinking of how much the business will make as a result of the idea.On the long run the business folds up and you wonder what went wrong.
Any business particularly in this century,no matter how great the idea,if its not focused on customers it will soon be history. Startups must learn this important lesson to be able to sustain their business growth and innovations.
It’s really not about the idea,it’s all about the customers. A simple idea with great loyal customers is far better than a great idea with a small unstable customers.Loyal customers,they don’t just come back,they don’t simply recommend you,they insist that their friends do business with you.
Your business idea should be solving a real need. When needs are met through your business, there will be increase in your customer base which will in turn bring tremendous growth to your business.
The point is, it’s the customers that allows your business to thrive,it’s the customers that funds your business not the greatness of the idea and the celebration of it.“A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so.” Mahatma Gandhi.
Paul Graham in his advice to the Airbnb founders (Airbnb is the largest accommodation provider online worth $25billion) said,it’s better you have 100 customers who love you than 1million people who like you.Profits in business comes from repeat customers;customers that boast about your product and service,and that bring friends with them.
Nuggets that must be considered
In the world of internet customer service,it’s important to remember your competitor is only one mouse click away.
Know what your customers want most and what your company does best.Focus on where those two meet.
He profits most who serves best.
The purpose of a business is to create a customer who creates customers.
Let’s look at three important aspect of focusing on your customers.
1.Customer care – Your customer doesn’t care how much you know until they know how much you care.When you take care of your customers, your business growth takes care of itself. Pay attention to your customers. Don’t take their complain as disturbance.Don’t argue with your customer.Don’t tell them they are wrong,don’t get them stirred up.A drop of honey catches more flies than a gallon of bitterness. Let them see and know that they matter.One customer well taken care of could be more valuable than $10,000 worth of advertising.
2.Customer’s point of view -The customer’s perception is your reality. Your customers perspectives are more important than your own perspective of your products and services because they are the ones buying it.Try to see things from your customer’s point of view. You must know what they are talking about your product and services. Give room for feedback. Know what they really need and then invest yourself where you are most needed. The more you engage with customers the clearer things become and the easier it is to determine what you should be doing.You must invest yourself or money in something that the people really need not what you assume they need.
3.Quality Delivery– Quality is far better than quantity. So focusing on quality delivery will keep you at the top of your competitors. Moreover, quality attracts quantity. If you want your business to grow immensely, deliver your value in its best quality to a lot of people not delivering quantity to few people.Remember,returning customers frequently purchase more than first time customers,so your first impression counts. Bottom line is, start with the customers in mind even if you have the hottest business idea.
What is entrepreneurship? Who is an entrepreneur? What and what are the “jobs” of an entrepreneur?
These are the questions I will be answering through this tutorial.
To start with, I will love to inform you that I will not go into academic definitions or formalized terminology here. I hate them. My duty is to speak in simple to understand language.
What I am going to do through this tutorial is to define entrepreneurship in my own words and then, I will share with you what other expert said in relationship with this subject.
Let`s get in.
What is entrepreneurship?
Entrepreneurship is the process of discovering business idea, evaluating its market potential and organizing both human and material resources to make it profitable. Stephen Afolabi
Now, let me explain this my definition.
As a potential entrepreneur, your duty is to discover business ideas, evaluate them through your market research to find out how profitable those ideas are, who and who are your competitors and how can you position yourself to get a good percentage of the market share?
Your next duty is to organize the resources needed to achieve your entrepreneurial objective, which I guess is to make money and make the world a better place.
There are two kinds of resources, human and material. You as forerunner will be responsible for putting together these resources and channel them appropriately in order to achieve your purposes.
The above definition is mine. Now I wish to share with you some of the opinions of other experts as per what entrepreneurship is all about.
“There`s lots of bad reasons to start a company. But there`s only one good reason, and I think you know what it is: it`s to change the world”. Phil Libin, CEO of Evernote.
What is Phil Libin saying here?
The primary purpose of your business is to make the world a better place. Yes, you need to make money, but that`s just a bad reason if it`s the primary reason.
I have explained this concept earlier on this website. You have to give before you get. You as an entrepreneur must see yourself as a man who wants to sell eggs for money. This man first need to buy chicks, feed them and shelter them, then these chicken start giving him eggs.
Look at the great businesses in the world.
What do you see them doing?
They are making the world a better place. Your phone is helping you to connect with your friends and family, your laptop is helping you to surf the net, the water you buy rescues you from thirst.
Virtually any and every successful business has made this world a better place.
Action: ask yourself, how can I make the world a better place? What service can I render, what product can I produce to make life easier for people in my town, city or country?
If for instance there is a service you can render better than competitors or a product you can produce better than the present competitors, then, you`re about to make money.
Is there a product you can produce cheaper or a service you can render faster? Then, you`ll make the world a better place and people will joyfully pay you for your services or product.
Ok, let`s see what another expert has to say about entrepreneurship.
“If you`re not a risk taker, you should get the hell out of business” Ray Kroc, founder of McDonald
I remember how my only brother called me to warn me, “If you eventually become poor, don`t run to me!”
To him, it is too risky to say you don`t need a job. I left school and decided never to collect my “good certificate” from school. I decided to be an entrepreneur or die.
To me, nothing else mattered than to be a business owner. To my brother (who is older than me by about 11 years), I was crazy.
You hate risk? Go get a job. Don`t try to be an entrepreneur.
From your very first day, till when you`ll become a millionaire, till when you will die, you will never have a period when you`re certain about the outcome in the business world.
Two months ago I was busy making plans about my new found marketing strategy. I worked like hell to put everything together and launched out, hoping to make it big.
I was wrong. I failed. I have to get back in to see how I can come up with a better strategy to make my business a success.
That`s how I have being living my life since the last 8/9 years.
I am not saying this to discourage you. In fact, the reason why I am here is to encourage you as your fellow African.
Listen to what Albert Einstein has to say, “A person who never made a mistake never tried anything new”.
Mistakes are not the evidence of your foolishness. They are the evidence of your courage.
As you`re planning to be a business owner, be assured that the evidence that you`re growing is that you`re making mistakes.
I know below words will encourage you.
“I`m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance.” Steve Jobs, co-founder and CEO of Apple.
Now you see, your ability to try again after a mistake is what will make you to succeed.
One of the major reasons why we have very few successful business owners in Africa is because our culture doesn`t encourage daring and risk taking.
Whenever people see someone who is daring, trying and failing in an attempt to build a company in Africa, they stigmatize him. They advise him to ‘’stop wasting his time and go get work’’.
It happened to me, so I understand.
I have this to tell you. Be courageous. Be strong. Be willing to fight hard. At the end of the day, the same family members and friends who talk ill of you will be the ones to envy you for your business success.
Let`s listen to what someone else has to say about business and entrepreneurship.
‘It does not matter how slowly you go as long as you do not stop” Confucius.
Sometimes you are in a hurry. You want to make money fast. Usually you find yourself progressing too slow for your likeness. It happens to all of us. But you see, snail do travel miles.
Because some people don`t want to start small or grow slowly, they never start. They keep on complaining. They remain at the same spot.
The rat is waiting for someone to come and carry him to the mountain while the snail keeps moving, though slowly. When the snail will get to the top, the rat will still keep on complaining.
If truly you want to be an entrepreneur, you may have to start small and grow up. No matter how slow your speed is, as long as you keep moving, you`ll get to the top.
I love the next statement I am about to share with you.
“For all the most important things, the timing always sucks. Waiting for a good time to quit your job (and start a business)? The starts will never align and the traffic lights of life will never all be green at the same time” Timothy Ferriss, author of the 4-hours work week.
I love the above quote because it has been my watch word since I was a boy, “don`t wait for tomorrow!” if you have being reading from us before now, you might have heard me saying that I have never started anything perfectly.
In fact, I usually get out when there is no certainty.
The first time I started a business was when I was 15.
I had nobody to tell me anything. I just followed my intuition. When I left school and went into the business world, it was very stupid to do so because I had nearly no money to start with.
Perfect time may never come for you to get started.
How to be an entrepreneur?
Start now, even if conditions are not perfect.
You will learn, grow and become an established business owner.
“Timing, perseverance, and ten years of trying will eventually make you look like an overnight success”. Biz Stone. Co-founder of Twitter.
When people consider making money, they think about starting a business. When people think of starting a business, they think of making money very fast.
Unfortunately it`s not working that way. Most of the rich people we consider “overnight success” today only became successful after years of trying and errors.
When I left school and was going into the business world, I was so much determined that I told myself, “even if I will have to spend 10 years in the wilderness of the business world, I will be nothing but an entrepreneur!”
Do I sound like scaring you?
I must not.
I am only preparing your mind for the journey you`re about to embark on. I love you to succeed and I know you will not if I tell you half-truth.
“In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create.” David Ogilvy, co-founder of Ogilvy &Mather
After you get your business started, your most important task will be to sell. No matter how great your product or services are, if you`re not a seller, you`re not going anywhere.
To be a good seller, you have to first of all have some great marketing strategies (read that link) in place for your business.
You also have to master the art of good business relationships
When you look at some of the thoughts shared above, you might be thinking that it is too hard to be a successful entrepreneur. Yes, you`re right. It`s very though, but not “too hard”, as you might think.
The biggest problem we have in Africa is because we were never enlightened earlier in our life that we can become entrepreneurs.
Most of us were brainwashed to love job, and we never taught of becoming business owners until many of us have searched tirelessly for job and there is nor.
That`s why I hate that institution call school.
I hate school because its deceives us to love job. We should have loved business and started in the entrepreneurial journey earlier in our life, but we were never trained to be.
It`s not too late to start.
The earlier the better.
Let me also share this powerful quote with you…
“The critical ingredient is getting off your butt and doing something. It`s as simple as that. A lot of people have ideas, but there are few who decide to do something about them now. Not tomorrow. Not next week. But today. The true entrepreneur is a doer, not dreamer”… Nolan Bushnell
Entrepreneurs are doers. Dream doesn`t lead to success, action does. I mean act now.
And I want to share the thought of this great business genius with you…
“Watch, listen, and learn. You can`t know it all. Anyone who thinks they do is destined for mediocrity.”… Donald Trump
If truly you desire to be a successful business owner, you then must be a student of business.
Believe me, you cannot get anywhere as a business owner if you`re not a reader and a learner. If there be any weapon to use in the war of business, that weapon is knowledge.
If I show you my digital library now you will see about 265 books there. Most of these books are business books on the various business topics.
Please, be a business reader.
This website is designed to teach Africans how to be successful business owners. We started this journey in September 2007. Look around and learn from our many life-changing business tutorials.
You may also check our wonderful business trainings and books.
I love you.